Applicants must have demonstrated experience withbr br Fullfunnel campaigns and ability to analyze and articulate how upper and midfunnel tactics contribute to andbr improve lowerfunnel performancebr Platform and audience planning best practices and the ability to develop crosschannel tactical media plansbr Implementing and managing paid buys across social platforms including Facebook, Instagram, TikTok, YouTube,br Twitter, Linkedin, Pinterest, and Redditbr Implementing and managing paid buys across search and ecommerce platforms including Google, Bing,br Amazon, Walmart, and Target as well as monitoring of search shopping trends to identify new opportunitiesbr for clientsbr Display management experience, from strategic proposal creation to trafficking ads through ad serversbr Evaluating and optimizing campaigns to ensure performance across multiple accounts are meeting clientbr objectives and KPIsbr Producing and interpreting high quality performance reports to provide actionable insights and analysis to keybr stakeholders across client and account teamsbr Building and maintaining relationships with key vendors, platforms, and technology partners
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