A Masters degree, or foreign equivalent, in Marketing, Economics, Data Analytics, or a related discipline and 2 years of experience in search marketing.br br In the alternative, a Bachelors degree, or foreign equivalent, in Marketing, Economics, Data Analytics, or a related discipline followed by 5 years of progressively responsible experience in search marketing.br br Experience must includebr br 1 2 years of experience building, executing and scaling crossfunctional marketing programs from concept to completion.br 2 2 years of experience using data and metrics to measure impact and determine improvements.br 3 2 years of experience using one of the following Paid Search management tools Adobe Ad Cloud, Google Ads Editor, Microsoft Ads Editor, Kenshoo, Marin Software, Adobe Analytics, or Adobe Audience Managerbr br Section H.14 defines the experience and skills that a qualified candidate must possess to meet the actual minimum requirements for the position. This experience and skills may be obtained in any alternate related occupation, regardless of job title, as specified above.
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