From Unknown to Sought After Industry Expert
Positive media coverage has a lot more visibility and credibility
Positive media coverage has a lot more visibility and credibility Social media platforms are already crowded with noise and information, and email marketing will probably result in your message getting into the "Spam" folder. Stand out from the crowd with creative, valuable, attention-grabbing content and media coverage that interests target audiences
Publicize Your Business With Radio Interviews
There's a greater demand for radio appearances that generate radio PR than you think. Being a guest on a radio news program or on a radio talk show will give your business free publicity that helps sell your services and gain name recognition for your company.
Establish Expertise in Media Interviews
How can you fit into the current conversation? If there is a local or national trend, then what can you say on the matter? Share your expertise with people that are paying attention to learn more about your subject matter and possibly become a customer — especially if they hear something compelling during your interview.
Become the media’s go-to expert in your field
The growing number of news websites, talk radio and 24 hour news, coupled with an increasingly complex world mean that the appetite for “experts” who can explain issues in simple terms is ever increasing. Be that expert!