Does your product matter?
What if your product is not a priority in your customers´life? How to identify that? And what to do after understanding what priority your product has in his life?
Spending money on a nice package when your customer wants functionality might be a waste of money…or offering a basic feature product to someone who is looking for “recognition” might result in low sales figures…
Not only is it important to understand where your product fits, what need it fulfills, but also what your customer expects.
This e-book will help you to identify it.